In 1954 Levis took their 501 jean to America's East Coast, this was new territory for the brand. They added a zip fly to maximize market appeal. The 'New Rinse' finish is based on a pair from Levi's archive, the denim is washed and hand finished so as to lightly broken in, with whiskered areas at the points where there is most wear.

• Cone Mills 14oz Selvedge Denim
• Two Horse Leather Waist Patch
• Single sided big E tab
• Talon Zip Fly
• New Rinse Wash
• Hand Finished for Authentic Worn Detailing